If there’s one thing that makes or breaks your business today, it’s how well you communicate with your audience. You can be the most talented entrepreneur in your space, but if you’re not effectively engaging with your clients and potential customers, you’re missing out. That’s where email marketing comes in.

I’ve tried a lot of email platforms, but when I discovered Flodesk, everything changed.

Flodesk isn’t just another email marketing platform; it’s hands-down the most intuitive and aesthetically pleasing way to grow, nurture, and monetize your list. From beautifully designed emails to seamless workflows that make selling products and services a breeze, it’s no wonder it’s become my secret weapon. And guess what? You get all that without being penalized for growing your list.

Here’s a deeper look into why Flodesk stands out in 2024 and why I’ve built my entire email strategy around it.

What Is Flodesk?

Flodesk is an email marketing platform designed to help small businesses like yours scale effortlessly. Whether you’re just starting your online business or you’re already building a client base, this tool makes it simple to create stunning, professional emails—without needing to be a designer.

Why I Use Flodesk in My Business

As a client experience expert, email marketing is the backbone of how I stay connected with my audience. From the weekly newsletters I send out to the workflows I have in place for free and paid resources, Flodesk does it all—beautifully!

I’m all about streamlined systems (as you know), and Flodesk helps me segment my audience with workflows that deliver just the right content at the right time. Whether someone signs up for a freebie or purchases one of my Dubsado templates, I have it all set up. Flodesk communicates with my other tools (like Thinkific via Zapier) to ensure each person gets tailored emails. No manual work for me—Flodesk takes care of it.

Flodesk’s Core Features

1. Email Marketing Made Easy
   Design stunning, on-brand emails in minutes with their drag-and-drop builder. Trust me, this is the simplest platform to create emails people want to open. Use the beautiful templates to create emails that fit your brand aesthetic—no coding or design team needed.
2. Link in Bio
   Flodesk’s Link in Bio feature allows you to turn your social media traffic into email subscribers without needing a full website. I love that you can add multiple links and a sign-up form all in one place—capturing that valuable social traffic with ease.
3. E-commerce & Checkouts
   If you’re selling digital products, Flodesk has you covered with Flodesk Checkout. It’s optimized for selling without needing a website—hello, beautiful sales pages! Plus, you can easily set up upsells, deliver products instantly, and process payments through Stripe.

What Makes Flodesk Different?

• One Price for Unlimited Subscribers
  Most email platforms charge you more as your list grows. Flodesk? They keep it simple—one monthly price, no matter how big your list gets. You’re never charged more for simply growing.
• Templates That Convert
  With Flodesk’s library of stunning, conversion-focused templates, you don’t have to sacrifice design for functionality. You get both. Every template is built to look good and perform even better.
• Intuitive, Drag-and-Drop Builder
  Forget the headaches of trying to code or design complicated emails. Flodesk’s intuitive builder is one of the easiest I’ve used, allowing me to stay consistent with my branding while saving hours on email creation.

Why Email Marketing Still Dominates in 2024

Let’s talk numbers for a second. You might be wondering, “Is email marketing still worth it?” The short answer? Absolutely. In fact, it’s more powerful than ever.

Picture this: for every $1 you spend on email marketing, you’re looking at an average return of $42. That’s a 4200% ROI—insane, right? 🤯 It’s not just about sending pretty emails (though, with Flodesk, they will be). It’s about creating smart, strategic touchpoints that keep your audience coming back for more.

And here’s the kicker—81% of small businesses rely on email as their go-to for getting new clients. Think about that for a second: 8 out of 10 businesses are putting their trust in email to grow. Why?

Because it works.

Whether you’re launching a new product, nurturing leads, or just saying, “Hey, here’s some value I think you’ll love,” email is the key to staying top of mind.

But here’s where the magic really happens: segmentation. Instead of blasting the same message to everyone, imagine delivering the perfect email to the right person at just the right moment. When you segment your list (which Flodesk makes ridiculously easy), the impact is next level. We’re talking 760% more revenue from segmented campaigns. That’s the kind of smart strategy Flodesk helps you pull off without the headache.

So, when I say email is the lifeblood of your marketing—especially if you’re a new business owner—I mean it. It’s the difference between showing up consistently for your clients or getting lost in the noise. And trust me, with tools like Flodesk, you’ll never be overlooked.

Why I Recommend Flodesk for New Business Owners

As someone who’s been in the digital business space for over 12 years, I’ve seen how effective email marketing can be in building a sustainable and profitable business. With Flodesk, you’re not just sending emails—you’re building relationships with your clients and creating a seamless, professional experience from the start.

I use Flodesk to power all my email campaigns, from staying top of mind audience’s mind with my weekly newsletters to nurturing leads and selling products. I’m so confident in this platform that I’ve partnered with Flodesk to offer you 50% off your first year with code CHANELANDLEE.

Ready to simplify your email marketing and create emails people love to read?.

Sign up for Flodesk here and get started with 50% off your first year.